Bio

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Momo•ko

A japanese name I found long ago in a mexican magazine, where you could post your latest party-pics (An offline Instagram before it was cool)

Momo

The name of a girl from a book with the same name by Michael Ende. She fights time-thieves and is a great listener and my inspiration.

Hello there, nice to meet you! I am Sonia, the face behind Made By Momoko.

For over 10 years I  have been making websites for small businesses and mid-sized companies. What started as a side-gig became my full-time profession: In 2021 I finally left my successful job as software engineer to dive into building my own little agency. 

Growing up in a family of small business owners, I know the struggles but also the passion that drive people to do their own thing. My vision is to enable small business owners and entrepreneurs to have a platform where they can proudly present their work.

My expertise as software developer and design thinking expert coupled with the experience of working for a successful startup as well as a large fintech company enable me to give expert work and advice to people who might not have the resources to hire an expensive agency.

I am working out of Edmonton, Canada, but still have roots in Munich, Germany – the city I grew up in. So inquiries both in English and German are very welcome.

When I’m not in front of the computer and working or playing video games, I hike the beautiful rocky mountains or train kickboxing.

Work With Me!

If you are looking for a reliable and friendly person to build your website, check out my services.

I am always curios to hear from business owners and entrepreneurs at any stage in their business journey. If you are not sure what offer works best for you, let’s have a call! You will get a free 30 minute consultation so we can build a fitting roadmap for you.

PUBLIC Speaking

UX CAMP EDMONTON 2025
Psychology of A/B Testing: What Drives User Decisions?

VIRTUAL GRACE HOPPER CELEBRATION 2021
Dare to disrupt the numbers –  Design Open Source for inclusivity

VIRTUAL GRACE HOPPER CELEBRATION 2020,
DEVELOPERWEEK GLOBAL 2020
An Essential Tool in Agile is Design Thinking

UX EDMONTON CONFERENCE 2019 (Workshop)
Building empathy with customers to build better experience

UX EDMONTON CONFERENCE 2018
Intuit’s Design 4 Delight – Culture that truly embraces customer driven innovation

 

I was also a Chic Geek Career Pathing Mentor

Partners

Running a great business takes more than just a strong website — it takes the right people in your corner. Here are a few professionals I’ve worked with personally and would recommend in a heartbeat.

Curio Studio

Curio is Edmonton’s premiere creative boutique, specializing in graphic design, branding, and illustration for over 20 years. They consistently deliver thoughtful, polished work (and they’re just great to work with). I’ve partnered with them on several projects like T.rex AI and Heritage Education Matters and cannot recommend them enough!

DigData

If you’re swimming in messy data and want clear insights, DigData is the team you want. They build clean, scalable analytics solutions — from dashboards to CRO experiments to predictive modeling. I work with them on implementation and strategy and can vouch for the quality firsthand.

Ampersand Gray

Michel from Ampersand Gray is a master at capturing natural, story-rich photos that actually feel like you. She’s behind the portraits on this site — and made the process feel easy and fun (even for someone who hates being photographed). If you need branding or event photography that stands out, she’s the one.